Daktronics installs world's largest HD display for Kansas City Royals

Date Announced: 04 Oct 2007 BROOKINGS, S.D -- The Kansas City Royals and Daktronics (Nasdaq:DAKT - News) announced today that the world's largest high definition (HD) LED video display will be installed at Kauffman Stadium prior to the start of the 2008 Major League Baseball season.At approximately 105 feet tall and 85 feet wide, the new Kansas City Royals video display from Daktronics will be the world's largest high definition LED video display. Daktronics HD-X LED technology will be installed in a huge outfield structure behind center field measuring more than 100 feet high by 85 feet wide, topped with the familiar Royals' iconic golden crown.The LED display will contain more than 1800 full-color lines of resolution with lines on 16 millimeter (0.63-inch) spacing. The display will be the largest HD LED board in the world, surpassing the former record holders designed and manufactured by Daktronics for Dolphin Stadium in Miami and Darrell K Royal - Texas Memorial Stadium on the campus of the University of Texas in Austin."The Kansas City Royals organization is extremely excited about this high-tech addition to Kauffman Stadium," said Kevin Uhlich, Senior Vice President, Business Operations for the Kansas City Royals. "We'll be installing the very latest in Daktronics HD LED video technology to provide the best game day presentation for fans, in incredible detail that is larger than life. The sheer size of the main display will allow us to show live and recorded video in high definition, while at the same time provide much more statistical information, graphics, animation and other energizing content. Imagine replays, highlights and images that are 100 feet tall. It will be very impressive.""Our new HD-X technology offers great new features, including ultra-wide viewing angles, increased contrast with deeper blacks and more vibrant colors, and world-class video processing for improved image quality," said Reece Kurtenbach, Vice President of Daktronics Live Events unit. "The HD-X technology is an important development in the LED video marketplace and we are pleased to have the Royals among the recent venues to choose it."The 2008 season upgrade will also include Daktronics LED technology incorporated into the fence in left field, which will be used to display up-to-the-minute scores and information from other games in progress. The outfield fence display will measure approximately 8 feet high and 128 feet wide.Additional equipment will be installed prior to the start of the 2009 season. Two LED displays will be positioned on the fascia of the upper deck seating along right field and left field. These ribbon boards will measure approximately 4 feet high by 380 feet long. Also included will be two additional LED displays positioned in the outfield above the new restaurant/bar and above the new Hall of Fame, each to measure approximately 5 feet high by 108 feet long. Fans near the Little "K" baseball field, and by the "Taste of KC" plaza area, will also be able to catch the action on Daktronics LED video displays."We are pleased to partner with the Kansas City Royals, HOK Sport and Hunt Construction to help make Kauffman Stadium one of the premier sports facilities in Major League Baseball," said Tony Mulder, Daktronics Regional Sales Manager. "Combined with all the new ballpark enhancements, the world's largest HD display will provide fans with the ultimate game day experience."The addition of the new HD video board and outfield fence display are two of many significant improvements that will take place over the next two years at the ballpark. The renovation of Kauffman Stadium, designed by HOK Sport, includes a grand open entrance into the ballpark; improved concourse areas with more food options and shops, which will double the size of the current concourse; enhanced outfield plaza areas; additional fan-friendly seating; and a new Royals Hall of Fame. The entire project will be completed by opening day 2010.

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