Barco pushes creative boundaries with new transformable LED

Date Announced: 02 Mar 2009 Barco takes creative LED to a complete new level with the introduction of transformable LED, a unique freeform LED concept that will amaze spectators all over the world. Barco’s transformable LED family consists of individual, compact, high quality LED pixel modules that can be used as building blocks to sculpt any design possible. The pixel modules can be combined with a wide variety of specifically designed carriers (mechanical structures) into any shape customers desire. And even more, thanks to 16 bit per color processing, an ultra high refresh rate and Barco’s color calibration, the pixel modules perform similar to high quality LED video displays. Customers can give their audience the ultimate creative display without compromising on the image quality. “Transformable LED is an exciting new product, unseen in the market,” comments Carl Rijsbrack, VP product management. “The pixel modules are designed to remain a stable basic component. However, the structures can be frequently transformed into new shapes, trends and needs providing the best possible return on investment for our customers. We will keep updating and expanding our carrier portfolio to offer our customers unlimited creativity options, now and in the future.” Barco demonstrated the transformable LED family to its European and Asian customers for the first time during Barco’s 10th annual Rental Partner Meeting, that took place 17 until 20 February in the Belgian headquarters Over 200 customers attended the launch. US customers will get a chance to learn about Barco’s new products at the North American Rental Partner Meeting event in Copper Mountains, from March 9 until 12. About Barco Barco, a global technology company, designs and develops visualization products for a variety of selected professional markets. Barco has its own facilities for Sales & Marketing, Customer Support, R&D and Manufacturing in Europe, North America and Asia Pacific. Barco is active in more than 90 countries with about 3500 employees worldwide. Barco posted sales of 725 million euro in 2008.

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